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Handbook of Marketing Scales : multi item measures for marketing and consumer behavior research
Material type:
TextPublication details: Los Angeles Sage Publications 2011Edition: 3rd edDescription: xiv, 601 pISBN: - 9781412980180
- 658.83 BEA
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Symbiosis Centre for Management and Human Resource Development REFERENCE CUPBOARD | Reference | 658.83 BEA (Browse shelf(Opens below)) | Available | Billno:6470,Billdate:18/02/2014,Discount:32.5,Binding:HARD BOUND,Size:NORMAL | SCMHRD-B-25128 | |
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Symbiosis International University Central Library | Reference | 658.83/HAN 39581 (Browse shelf(Opens below)) | Not For Loan | siu-b-39581 |
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| 658.827 The Physics of Brand | 658.827 Routledge Companion to Contemporary Brand Management. | 658.827 RIL/SIN Routledge Companion to Contemporary Brand Management. | 658.83 BEA Handbook of Marketing Scales : | 658.834 2 BLA Consumer behaviour. | 658.834 FIN Credit Scoring Response Modelling And Insurance Rating: | 658.834 SHE Legends in Consumer Behavior ( Set of 6 Volumes ) |
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