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Next step in database marketing
Material type:
TextPublication details: Joh Wiley and Sons New York 1996Description: 482 pISBN: - 9780471133599
- 658.84 SHA
| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Symbiosis Centre for Management and Human Resource Development | Text Book | 658.8 SHA (Browse shelf(Opens below)) | Available | SCMHRD-B-6043 | |
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Books
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Symbiosis Centre for Management and Human Resource Development | Text Book | 658.84 SHA (Browse shelf(Opens below)) | Available | SCMHRD-B-5537 |
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| 658.8 SHA Services marketing : the Indian perspective | 658.8 SHA Relationship marketing : Text and cases | 658.8 SHA Improving marketing effectiveness : | 658.8 SHA Next step in database marketing | 658.8 SHA Improving marketing effectiveness : | 658.8 SHA Services marketing : the Indian perspective | 658.8 SHA/MER Marketing payback: is your marketing profitable? |
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