Consumer behaviour : text and cases
Material type:
TextPublication details: Himalaya publishing house Mumbai 1999Description: 319 pSubject(s): DDC classification: - 658.834 2 NAI
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Symbiosis Centre for Management and Human Resource Development | Text Book | 658.834 2 NAI (Browse shelf(Opens below)) | Available | SCMHRD-B-8147 |
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| 658.834 2 LOU/DEL Consumer behavior | 658.834 2 MAR Habit : the 95% of behavior marketers ignore | 658.834 2 MAR Habit : the 95% of behavior marketers ignore | 658.834 2 NAI Consumer behaviour : | 658.834 2 NAI/RED Consumer behaviour | 658.834 2 NOE Consumer behaviour : | 658.834 2 OSH/OSH Marketing power of emotion |
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