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Harvard Business Review on Brand Management
Material type:
TextPublication details: Harvard Business School Press Boston 1999Description: v, 204 pISBN: - 1578511445
- 658.827 HAR
| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Symbiosis Centre for Management and Human Resource Development | 658.827 HAR (Browse shelf(Opens below)) | Available | SCMHRD-B-19583 | ||
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Books
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Symbiosis Centre for Management and Human Resource Development | Text Book | 658.827 HAR (Browse shelf(Opens below)) | Available | SCMHRD-B-8016 |
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| 658.827 FIN Competing for choice developing winning brand strategies | 658.827 FRA/MOR The Science and Art of Branding | 658.827 HAL Primal Branding | 658.827 HAR Harvard Business Review on Brand Management | 658.827 HAR Become the Brand of Choice | 658.827 HOL How Brands Become Icons : | 658.827 HOL Cultural Strategy : |
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