BUSINESS MARKET MANAGEMENT:UNDERSTANDING,CREATING AND DELIVERING VALUE
Material type: TextLanguage: English Publication details: DORLING KINDERSLEY(INDIA)Pvt.Ltd. NEW DELHI 2008Edition: 2ndDescription: 480ISBN:- 8131708063
- 658.8 AND/NAR
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Books | Symbiosis Institute of Computer Studies and Research Reference | Reference | 658.8 AND/NAR (Browse shelf(Opens below)) | Available | SICSR-B-15709 | |
Books | Symbiosis Institute of Computer Studies and Research | 658.8 AND/NAR (Browse shelf(Opens below)) | Available | SICSR-B-15710 | ||
Books | Symbiosis Institute of Computer Studies and Research | 658.8 AND/NAR (Browse shelf(Opens below)) | Available | SICSR-B-15711 |
MARKETING MANAGEMENT
This edition presents detailed discussion of customer value management as a progressive,practical approach to deliver superior value to targeted market segments and customer firms and get an equitable return on the value delivered.Book has supported thr
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