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SERVICES MARKETING: TEXT AND CASES

By: Material type: TextTextLanguage: English Publication details: TATA MACGRAW HILL NEW DELHI 2011Edition: 3Description: 465ISBN:
  • 9780070682122
Subject(s): DDC classification:
  • 658.834 2 NAR
Summary: THE BOOK EXAMINES ALL ASPECTS OF SERVICES MARKETING IN THE INDIAN/ASIAN SETTING.
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Holdings
Item type Current library Call number Status Date due Barcode
Books Books Symbiosis Institute of International Business 658.834 2 NAR (Browse shelf(Opens below)) Available SIIB-B-13430

THE BOOK EXAMINES ALL ASPECTS OF SERVICES MARKETING IN THE INDIAN/ASIAN SETTING.

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