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Brand positioning : strategies for competitive advantage

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Material type: Text

TextPublication details: New Delhi Tata McGraw Hill Publishing Co. Ltd. 2007Edition: 2nd edDescription: "xiv, 292"ISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Books	Symbiosis Centre for Management Studies, Vimannagar	658.827 KAP/BRA 5332 (Browse shelf(Opens below))	Available	SCMSUGV-B-5332
Books	Symbiosis Centre for Management Studies, Vimannagar	658.827 HAI/BRA 5333 (Browse shelf(Opens below))	Available	SCMSUGV-B-5333
Books	Symbiosis Centre for Management Studies, Vimannagar	658.827 SEN/BRA 5221 (Browse shelf(Opens below))	Available	SCMSUGV-B-5221

Previous				No cover image available		No cover image available		Next
Previous	658.827/KAL Brand Metrics Measuring Brand	658.827/KAP Brand Switch	658.827 KAP/BRA 2899 Brand Segmeantation : Seven strategies for effective segmentation	658.827 KAP/BRA 5332 Brand positioning : strategies for competitive advantage	658.827 KAP/BRA 5334 Brand Segmeantation : Seven strategies for effective segmentation	658.827 KAP/EIG 5318 18 brand astras	658.827 KAP/NIN 5322 9 Brand Shaastras	Next

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