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Brand Extensions ; Concepts and Cases
Material type:
TextPublication details: Hyderabad ICFAI University Press 2005Description: "6, vii, 194, 6"ISBN: - 8178817691
- 658.827 SEH/BRA 1941
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Symbiosis Centre for Management Studies, Vimannagar Reference | General Bo | 658.827 SUR/ADV (Browse shelf(Opens below)) | Available | SCMSUGV-B-1941 |
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| 658.827 SEN/BRA Brand Positioning : | 658.827 SHA/BR Branding Services ; Indian Perspective | 658.827 SRE/COM Commodity Branding ; Concepts and Cases | 658.827 SUR/ADV Brand Extensions ; Concepts and Cases | 658.827 SUR/NEW New Age Branding ; Concepts and Cases Vol.II | 658.83 ICF Case Studies in Markting Research & Product Management | 658.83 ICF Case Studies in Markting Research & Product Management |
ICFAI MAY / IPRESS / 013
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