18 Brand Astras :Using Brand abilities as Weapons for CRISP Brand Buildings

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Material type: Text

TextPublication details: Response BooksDescription: 134 pISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Symbiosis International University Central Library	658.827 KAP (Browse shelf(Opens below))	Available		SIU-B-45803

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Previous	658.827 KAP 24 BRAND MANTRAS	658.827 KAP 9 brand shaastras; nine successful brand strategies to build winning brands	658.827 KAP 24 Brand Mantras : Finding a Place in the Minds and Hearts of Consumers	658.827 KAP 18 Brand Astras :Using Brand abilities as Weapons for CRISP Brand Buildings	658.827 KAP The New Strategic Brand Management	658.827 KAP Strategic Brand Management	658.827 KAP Brand Swith	Next

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