Principles of marketing (Record no. 98007)
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000 -LEADER | |
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fixed length control field | 00461nam a2200181Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 131007s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9788120328259 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Cutter | KOT/ARM |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Kotler Philip |
245 ## - TITLE STATEMENT | |
Title | Principles of marketing |
250 ## - EDITION STATEMENT | |
Edition statement | 11th ed |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher, distributor, etc | Prentice Hall Pub |
Place of publication, distribution, etc | New Delhi |
Date of publication, distribution, etc | 2006 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 700 p. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing (G-02) |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing management |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Armstrong Gary |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Koha item type | Source of acquisition | Collection code | Shelving location |
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Dewey Decimal Classification | Symbiosis Centre for Management Studies, Vimannagar | Symbiosis Centre for Management Studies, Vimannagar | 20/11/2013 | 525.00 | 658.8 KOT/PRI | SCMSUGV-B-1351 | 19/12/2018 | Books | |||||||
Dewey Decimal Classification | Symbiosis Centre for Management and Human Resource Development | Symbiosis Centre for Management and Human Resource Development | 02/08/2005 | 525.00 | 658.8 KOT/ARM | SCMHRD-B-14388 | 25/02/2014 | Books | Text Book | ||||||
Symbiosis Institute of Computer Studies and Research | Symbiosis Institute of Computer Studies and Research | 09/09/2005 | 446.25 | 658.8 KOT/ARM | SICSR-B-11483 | 07/05/2014 | Books | Reference | Reference | ||||||
Symbiosis Institute of Computer Studies and Research | Symbiosis Institute of Computer Studies and Research | 09/09/2005 | 446.25 | 658.8 KOT/ARM | SICSR-B-11484 | 17/07/2024 | Books | ||||||||
Symbiosis Institute of International Business | Symbiosis Institute of International Business | 21/02/2007 | 446.25 | 658.802 KOT/ARM | SIIB-B-8184 | 14/08/2024 | Books | POPULAR BOOKS HOUSE |