The Best Of Branding : Best Practices In Corporate Branding (Record no. 96901)

MARC details
000 -LEADER
fixed length control field 00540nam a2200205Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20141110110549.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 131007s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 70587361
040 ## - CATALOGING SOURCE
Transcribing agency SIIB
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827 GRE
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gregory James
245 ## - TITLE STATEMENT
Title The Best Of Branding : Best Practices In Corporate Branding
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Tata Macgraw Hill
Place of publication, distribution, etc New Delhi
Date of publication, distribution, etc 2004
300 ## - PHYSICAL DESCRIPTION
Extent 224
520 ## - SUMMARY, ETC.
Summary, etc Best Practices In Corporate Branding
546 ## - LANGUAGE NOTE
Language note English
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Brand (G-11)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Symbiosis Centre for Management Studies, Vimannagar Symbiosis Centre for Management Studies, Vimannagar 04/09/2006 225.00   658.827 GRE/BES 2819 SCMSUGV-B-2819 20/11/2013 20/11/2013 Books