BUILDING BRAND IDENTITY (Record no. 9624)

MARC details
000 -LEADER
fixed length control field 00591nam a2200217Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120603s9999 xx 000 0 und d
040 ## - CATALOGING SOURCE
Transcribing agency English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number 9624
Classification number 658.827
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name UPSHAW, LYNN B.
245 ## - TITLE STATEMENT
Title BUILDING BRAND IDENTITY
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc NEW YORK
Name of publisher, distributor, etc JOHN WILEY & SONS
Date of publication, distribution, etc 1995
300 ## - PHYSICAL DESCRIPTION
Extent 354
365 ## - TRADE PRICE
Price note Rupees
Unit of pricing 1
Price amount 1006
366 ## - TRADE AVAILABILITY INFORMATION
Publishers' discount category 0
505 ## - FORMATTED CONTENTS NOTE
Miscellaneous information POOJA BOOKS SERVICE
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Availability source POOJA BOOKS SERVICE11/97/10.1.97
Additional physical form available note 11/97/10.1.97
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title BUILDING BRAND IDENTITY
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element BRANDS & TRADEMARKS
730 ## - ADDED ENTRY--UNIFORM TITLE
Uniform title BUILDING BRAND IDENTITY
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Inventory number Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Price effective from Koha item type
        Symbiosis International University Central Library Symbiosis International University Central Library 13/01/1997 1006.00 9624 1 2 658.827 UPS 9624 SIU-B-9624 20/04/2022 23/11/2018 03/06/2012 Books