Writing Marketing Copy To Get Results (Record no. 95760)
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000 -LEADER | |
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fixed length control field | 00636nam a2200217Ia 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OSt |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20150625124204.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 131007s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9812400834 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | SIIB |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.802 ESS |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Essinger James |
245 ## - TITLE STATEMENT | |
Title | Writing Marketing Copy To Get Results |
250 ## - EDITION STATEMENT | |
Edition statement | 2 |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher, distributor, etc | Thomson Asia |
Place of publication, distribution, etc | Singapore |
Date of publication, distribution, etc | 1999 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 167 |
520 ## - SUMMARY, ETC. | |
Summary, etc | This Book Provides Lively, Comprehensive And Highly Informative Guidance On How To Write Effectively, Concisely And In Interesting Manner. |
546 ## - LANGUAGE NOTE | |
Language note | English |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | General Reading (L-30) |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Symbiosis Institute of International Business | Symbiosis Institute of International Business | 23/02/2001 | POPULAR BOOKS HOUSE | 263.00 | 658.802 ESS | SIIB-B-4091 | 20/12/2013 | 20/12/2013 | Books |