Marketing Management Text And Cases (Record no. 95466)

MARC details
000 -LEADER
fixed length control field 00545nam a2200205Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20211004113811.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 131007s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781557866943
040 ## - CATALOGING SOURCE
Transcribing agency SIIB
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802 CZI/KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Czinkota Michael R
245 ## - TITLE STATEMENT
Title Marketing Management Text And Cases
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Blackwell Pub
Place of publication, distribution, etc Oxford
Date of publication, distribution, etc 1997
300 ## - PHYSICAL DESCRIPTION
Extent 675
520 ## - SUMMARY, ETC.
Summary, etc THIS BOOK MARKETING PLANNING,MARKETING RESEARCH,AND TEXT & CASES.
546 ## - LANGUAGE NOTE
Language note English
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing(G-02)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Symbiosis Institute of International Business Symbiosis Institute of International Business 28/04/2000 NULIFE BOOK SERVICES 895.00   658.802 CZI/KOT SIIB-B-3618 20/12/2013 20/12/2013 Books