Marketing nuggets : conceptual dimensions in marketing (Record no. 95010)

MARC details
000 -LEADER
fixed length control field 00437nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 131007s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788125905387
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Cutter KUM
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kumar S Ramesh
245 ## - TITLE STATEMENT
Title Marketing nuggets : conceptual dimensions in marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Vikas Pub
Place of publication, distribution, etc New Delhi
Date of publication, distribution, etc 1998
300 ## - PHYSICAL DESCRIPTION
Extent 362 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing General (G-45)
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Koha item type Source of classification or shelving scheme Collection code
        Symbiosis Centre for Management and Human Resource Development Symbiosis Centre for Management and Human Resource Development 26/09/1998   0.00 658.8 KUM SCMHRD-B-5434 25/02/2014 Books Dewey Decimal Classification Text Book
        Symbiosis Institute of International Business Symbiosis Institute of International Business 18/08/1998 POOJA BOOK SERVICE 395.00 658.802 KUM SIIB-B-2759 20/12/2013 Books