Marketing Toolkit (Record no. 94697)

MARC details
000 -LEADER
fixed length control field 00562nam a2200205Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20211221143406.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 131007s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8185617155
040 ## - CATALOGING SOURCE
Transcribing agency SIIB
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.133 ROB
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Robinson'S Nick
245 ## - TITLE STATEMENT
Title Marketing Toolkit
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Viva Books
Place of publication, distribution, etc New Delhi
Date of publication, distribution, etc 1993
300 ## - PHYSICAL DESCRIPTION
Extent 202
520 ## - SUMMARY, ETC.
Summary, etc Mail Order,Copy Writing,Classified Adds,Radio Advt,Corporate Brochures,Testing Direct Response
546 ## - LANGUAGE NOTE
Language note English
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Advertising (G-06)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Symbiosis Institute of International Business Symbiosis Institute of International Business 23/05/1997 THE WRITE CHOICE 175.00   659.133 ROB SIIB-B-2079 20/12/2013 20/12/2013 Books