CASES IN ADVERTISING MANAGEMENT (Record no. 7911)

MARC details
000 -LEADER
fixed length control field 00617nam a2200217Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120603s9999 xx 000 0 und d
040 ## - CATALOGING SOURCE
Transcribing agency English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number 7911
Classification number 659.1
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name NEVETT, TERENCE
245 ## - TITLE STATEMENT
Title CASES IN ADVERTISING MANAGEMENT
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc CHICAGO
Name of publisher, distributor, etc NTC. BUSINESS BOOKS
Date of publication, distribution, etc 1992
300 ## - PHYSICAL DESCRIPTION
Extent XVII, 343
365 ## - TRADE PRICE
Price note Rupees
Unit of pricing 1
Price amount 829
366 ## - TRADE AVAILABILITY INFORMATION
Publishers' discount category 0
505 ## - FORMATTED CONTENTS NOTE
Miscellaneous information POPULAR BOOK HOUSE
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Availability source POPULAR BOOK HOUSE275/93-94/27.7.93
Additional physical form available note 275/93-94/27.7.93
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title CASES IN ADVERTISING MANAGEMENT
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element ADVERTISING
730 ## - ADDED ENTRY--UNIFORM TITLE
Uniform title CASES IN ADVERTISING MANAGEMENT
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Cost, normal purchase price Inventory number Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Symbiosis International University Central Library Symbiosis International University Central Library 829.00 7911   659.1 NEV 7911 SIU-B-7911 03/04/2014 03/06/2012 Books