Advertising media planning (Record no. 76686)

MARC details
000 -LEADER
fixed length control field 00565nam a22002297a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220216155628.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130812b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071071017
040 ## - CATALOGING SOURCE
Language of cataloging Eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.111
Item number SIS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Sissors, Jack Z
245 ## - TITLE STATEMENT
Title Advertising media planning
250 ## - EDITION STATEMENT
Edition statement 7th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi :
Name of publisher, distributor, etc Mcgraw Hill Education,
Date of publication, distribution, etc 2013.
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 480 p.
365 ## - TRADE PRICE
Price amount 675.00
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising media planning
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Baron, Roger B.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Use restrictions Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Date checked out Checked out Total Renewals
    Dewey Decimal Classification   Restricted Access Not For Loan Reference Symbiosis Centre for Management Studies-Noida Symbiosis Centre for Management Studies-Noida Reference 06/08/2013 New Book Corner (Invoice No-633) 675.00   659.111 SIS SCMSN-B-2731 12/08/2013 12/08/2013 Books      
    Dewey Decimal Classification         Symbiosis Centre for Management Studies-Noida Symbiosis Centre for Management Studies-Noida   06/08/2013 New Book Corner (Invoice No-633) 675.00 1 659.111 SIS SCMSN-B-2732 21/11/2013 12/08/2013 Books 15/11/2013    
    Dewey Decimal Classification         Symbiosis Centre for Management Studies-Noida Symbiosis Centre for Management Studies-Noida   06/08/2013 New Book Corner (Invoice No-633) 675.00 3 659.111 SIS SCMSN-B-2733 05/04/2018 12/08/2013 Books 05/04/2018    
    Dewey Decimal Classification         Symbiosis Centre for Management Studies-Noida Symbiosis Centre for Management Studies-Noida   06/08/2013 New Book Corner (Invoice No-633) 675.00 2 659.111 SIS SCMSN-B-2734 18/04/2016 12/08/2013 Books 02/12/2013    
    Dewey Decimal Classification         Symbiosis Centre for Management Studies-Noida Symbiosis Centre for Management Studies-Noida   06/08/2013 New Book Corner (Invoice No-633) 675.00 1 659.111 SIS SCMSN-B-2735 19/11/2013 12/08/2013 Books 15/11/2013    
    Dewey Decimal Classification         Symbiosis Centre for Management Studies-Noida Symbiosis Centre for Management Studies-Noida   06/08/2013 New Book Corner (Invoice No-633) 675.00 1 659.111 SIS SCMSN-B-2736 19/11/2013 12/08/2013 Books 15/11/2013    
    Dewey Decimal Classification         Symbiosis Centre for Management Studies-Noida Symbiosis Centre for Management Studies-Noida   06/08/2013 New Book Corner (Invoice No-633) 675.00 1 659.111 SIS SCMSN-B-2737 19/11/2013 12/08/2013 Books 15/11/2013    
    Dewey Decimal Classification         Symbiosis Centre for Management Studies-Noida Symbiosis Centre for Management Studies-Noida   06/08/2013 New Book Corner (Invoice No-633) 675.00 1 659.111 SIS SCMSN-B-2738 19/11/2013 12/08/2013 Books 15/11/2013    
    Dewey Decimal Classification         Symbiosis Centre for Management Studies-Noida Symbiosis Centre for Management Studies-Noida   06/08/2013 New Book Corner (Invoice No-633) 675.00 2 659.111 SIS SCMSN-B-2739 26/03/2014 12/08/2013 Books 26/03/2014 10/04/2014  
    Dewey Decimal Classification         Symbiosis Centre for Management Studies-Noida Symbiosis Centre for Management Studies-Noida   06/08/2013 New Book Corner (Invoice No-633) 675.00   659.111 SIS SCMSN-B-2740 12/08/2013 12/08/2013 Books      
              Symbiosis International University Central Library Symbiosis International University Central Library Book Cart 05/11/2013 Sapna Book House 650.00 13 659.111 SIS SIU-B-47920 05/08/2021 05/11/2013 Books 29/06/2021   7