The Marketing White Book (Record no. 75546)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00663nam a2200217Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200128154646.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130723s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788193306444 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | 0 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 / BUS |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Business World |
| 245 ## - TITLE STATEMENT | |
| Title | The Marketing White Book |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | business world |
| Date of publication, distribution, etc | 2019 |
| Place of publication, distribution, etc | New Delhi |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 258 p |
| 365 ## - TRADE PRICE | |
| Price type code | Rs |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | english |
| 546 ## - LANGUAGE NOTE | |
| Language note | English |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | It exploring key trends of various industry sectors and how the likes of inclusion, design thinking and technology are assisting the new breed of marketers and business leaders in India |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Checked out | Date last seen | Price effective from | Koha item type | Source of acquisition | Cost, normal purchase price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Symbiosis Institute of Business Management, Bengaluru | Symbiosis Institute of Business Management, Bengaluru | SIBMB-10F | 23/09/2010 | 658.8 BUS | SIBMB-B-004804 | 02/07/2011 | 23/07/2013 | 23/07/2013 | Books | |||||||
| Dewey Decimal Classification | Symbiosis Institute of Business Management, Bengaluru | Symbiosis Institute of Business Management, Bengaluru | SIBMB-10F | 20/12/2019 | 658.8 / BUS | SIBMB-B-012044 | 20/12/2019 | 20/12/2019 | Books | The Forum Book House | 499.00 |
