24 Brand Mantras : Finding a place in the minds and hearts of consumers (Record no. 72464)

MARC details
000 -LEADER
fixed length control field 00597nam a2200241Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210113122033.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130723s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788178299433
Terms of availability
024 ## - OTHER STANDARD IDENTIFIER
Terms of availability
040 ## - CATALOGING SOURCE
Language of cataloging
Transcribing agency
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827 KAP
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kapoor Jagdeep
245 ## - TITLE STATEMENT
Title 24 Brand Mantras : Finding a place in the minds and hearts of consumers
250 ## - EDITION STATEMENT
Edition statement 2
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Response Books
Date of publication, distribution, etc 2009
300 ## - PHYSICAL DESCRIPTION
Extent 103
365 ## - TRADE PRICE
Price type code Rs
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Additional physical form available note 4002
546 ## - LANGUAGE NOTE
Language note English
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Brand name products,Customer realations/ CRM
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Price effective from Koha item type
  Missing Dewey Decimal Classification     Symbiosis Centre for Management and Human Resource Development Symbiosis Centre for Management and Human Resource Development   30/11/2009 165.75     658.827 KAP SCMHRD-B-19396 25/02/2014   25/02/2014 Books
          Symbiosis Centre for Management and Human Resource Development Symbiosis Centre for Management and Human Resource Development   30/11/2009 165.75     658.827 KAP SCMHRD-B-19397 27/02/2014   27/02/2014 Books
    Dewey Decimal Classification     Symbiosis Institute of Business Management, Bengaluru Symbiosis Institute of Business Management, Bengaluru SIBMB-11F 21/10/2012 250.00 6 2 658.827 KAP SIBMB-B-007291 12/02/2019 28/01/2019 23/07/2013 Books
    Dewey Decimal Classification     Symbiosis Institute of Business Management, Bengaluru Symbiosis Institute of Business Management, Bengaluru SIBMB-11F 21/10/2012 250.00 7 2 658.827 KAP SIBMB-B-007292 26/12/2023 14/12/2023 23/07/2013 Books
    Dewey Decimal Classification     Symbiosis Institute of Business Management, Bengaluru Symbiosis Institute of Business Management, Bengaluru SIBMB-11F 21/10/2012 250.00 6 2 658.827 KAP SIBMB-B-007293 22/11/2022 07/11/2022 23/07/2013 Books
    Dewey Decimal Classification     Symbiosis Institute of Business Management, Bengaluru Symbiosis Institute of Business Management, Bengaluru SIBMB-11F 21/10/2012 250.00 4   658.827 KAP SIBMB-B-007294 23/09/2025 24/09/2024 23/07/2013 Books