Consumer Behaviour (Record no. 71420)

MARC details
000 -LEADER
fixed length control field 00517nam a2200205Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20150131170031.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130723s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780070600867
040 ## - CATALOGING SOURCE
Language of cataloging
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8342
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hawkins Del l; Best Roger J coney kenneth A; Mookerjee Amit
245 ## - TITLE STATEMENT
Title Consumer Behaviour
Remainder of title building marketing strategy
250 ## - EDITION STATEMENT
Edition statement 9
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Tata McGraw - Hill
Date of publication, distribution, etc 1990
365 ## - TRADE PRICE
Price type code Rs
500 ## - GENERAL NOTE
General note Marketing
546 ## - LANGUAGE NOTE
Language note English
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date checked out Price effective from Koha item type
    Dewey Decimal Classification     Symbiosis Institute of Business Management, Bengaluru Symbiosis Institute of Business Management, Bengaluru SIBMB-12C 25/05/2010 2 658.8342 HAW SIBMB-B-002256 14/08/2017 05/08/2017 23/07/2013 Books