Advertising : Principles and Practice (Record no. 71367)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00385nam a2200145Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130723s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788120333048 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Wells, William; Sandra Moriarty; Burnett John |
| 245 ## - TITLE STATEMENT | |
| Title | Advertising : Principles and Practice |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | PHI Learning Private Ltd |
| Date of publication, distribution, etc | 1990 |
| 365 ## - TRADE PRICE | |
| Price type code | Rs |
| 546 ## - LANGUAGE NOTE | |
| Language note | English |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Source of acquisition | Cost, normal purchase price | Total Renewals | Date checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Symbiosis Institute of Business Management, Bengaluru | Symbiosis Institute of Business Management, Bengaluru | SIBMB-13A | 04/01/2013 | 659.1 WEL | SIBMB-B-002073 | 03/06/2014 | 23/07/2013 | Books | |||||||||
| Symbiosis International University Central Library | Symbiosis International University Central Library | Book Cart | 05/11/2013 | 5 | 659.1 WEL/MOR | SIU-B-46907 | 13/12/2021 | 05/11/2013 | Books | Book Paradise | 425.00 | 2 | 23/10/2019 |
