Marketing 5.0 (Record no. 704424)
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000 -LEADER | |
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fixed length control field | 00419 a2200181 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OSt |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20250221155446.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 250221b |||||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781119668510 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | |
Language of cataloging | |
Transcribing agency | |
Modifying agency | |
Description conventions | |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Kotler Philip |
245 ## - TITLE STATEMENT | |
Title | Marketing 5.0 |
Remainder of title | Kotler Philip |
250 ## - EDITION STATEMENT | |
Edition statement | 1st.ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher, distributor, etc | Wiley-Blackwell |
Date of publication, distribution, etc | 2021 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 206p. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Source of classification or shelving scheme | Dewey Decimal Classification |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
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Dewey Decimal Classification | General Book | Symbiosis Center for Media & Communication, Vimannagar | Symbiosis Center for Media & Communication, Vimannagar | 21/02/2025 | 259 | 1680.13 | 658.8 | SCMC-B-5957 | 21/02/2025 | 2470.78 | 21/02/2025 | Books |