Internet Marketing (Record no. 704058)

MARC details
000 -LEADER
fixed length control field 00505 a2200181 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250226b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789355734570
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872
Cutter ZAH
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Zahay, Debra
245 ## - TITLE STATEMENT
Title Internet Marketing
Remainder of title Integrating online & offline strategies in a digital environment
250 ## - EDITION STATEMENT
Edition statement 4th ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Cengage
Date of publication, distribution, etc 2023
Place of publication, distribution, etc Delhi
300 ## - PHYSICAL DESCRIPTION
Extent ix, 562 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Internet Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Roberts, Mary Lou
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Books
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Cost, replacement price Koha item type
    Dewey Decimal Classification     Text Book Symbiosis Centre for Management and Human Resource Development Symbiosis Centre for Management and Human Resource Development 15/02/2025 134 766.50 658.872 ZAH SCMHRD-B-28792 15/02/2025 1050.00 Books