Contemporary Marketing (Record no. 703362)

MARC details
000 -LEADER
fixed length control field 00364 a2200145 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250110b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789355738479
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Boone, Lousi, Kurfz, David
245 ## - TITLE STATEMENT
Title Contemporary Marketing
250 ## - EDITION STATEMENT
Edition statement 18th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Cengage
Date of publication, distribution, etc 2019
Place of publication, distribution, etc Australia
300 ## - PHYSICAL DESCRIPTION
Extent xix, I-22
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Books
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Barcode Date last seen Cost, replacement price Koha item type Public note
    Dewey Decimal Classification     Text Book Symbiosis Centre for Management Studies, Vimannagar Symbiosis Centre for Management Studies, Vimannagar General Stacks 09/01/2025 The Forward Books, Pune 620.50 SCMSUGV-B-16694 09/01/2025 850.00 Books 24218 / 14-11-24
    Dewey Decimal Classification     Text Book Symbiosis Centre for Management Studies, Vimannagar Symbiosis Centre for Management Studies, Vimannagar General Stacks 09/01/2025 The Forward Books, Pune 620.50 SCMSUGV-B-16695 09/01/2025 850.00 Books 24218 / 14-11-24