Creative Marketing For New Product And New Business Development (Record no. 679369)

MARC details
000 -LEADER
fixed length control field 00562aam a2200181 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789812772183
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.575
Cutter ISH
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Ishikawa, Akira Ed.
245 ## - TITLE STATEMENT
Title Creative Marketing For New Product And New Business Development
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Singapore
Name of publisher, distributor, etc World Scientific Publishing Co.Pte.Ltd
Date of publication, distribution, etc 2008
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 320 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element New Products Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element New Business Entreprises
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Strategic Planning
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Tsujimoto, Atsushi Ed.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type Books
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Cost, replacement price Koha item type
    Dewey Decimal Classification     Symbiosis International University Central Library Symbiosis International University Central Library 05/06/2023 201 4074.56 658.575 ISH SIU-B-44919 05/06/2023 5820.80 Books