Integrated Marketing Communication (Record no. 672448)

MARC details
000 -LEADER
fixed length control field 00628nam a22002177a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220117b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8176601950
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.87
Cutter 978
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kulkarni M V
245 ## - TITLE STATEMENT
Title Integrated Marketing Communication
Remainder of title Integrated Marketing Communication
Statement of responsibility, etc Kulkarni M V
250 ## - EDITION STATEMENT
Edition statement 1 st
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Pune
Name of publisher, distributor, etc Everest Publishing House
Date of publication, distribution, etc 2012
300 ## - PHYSICAL DESCRIPTION
Extent PB
Accompanying material PB
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc 658.87
520 ## - SUMMARY, ETC.
Summary, etc Integrated Marketing Communication
600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME
Personal name Kulkarni
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Communication
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kulkarni M V
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Call number prefix 658.87
Call number suffix 658.87
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Copy number Cost, replacement price Koha item type
    Dewey Decimal Classification     General Book Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies SIMS-8/11.1 17/01/2022 DDC 534.00 658.87 SIMS-B-024120 17/10/2022 1 534.00 Books
    Dewey Decimal Classification     General Book Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies SIMS-8/11.1 17/01/2022 DDC 534.00 658.87 SIMS-B-024121 27/10/2022 1 534.00 Books
    Dewey Decimal Classification     General Book Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies SIMS-8/11.1 17/01/2022 DDC 534.00 658.87 SIMS-B-024122 04/09/2023 1 534.00 Books
    Dewey Decimal Classification     General Book Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies   17/01/2022 DDC 534.00 658.87 SIMS-B-024123 01/11/2022 1 534.00 Books
    Dewey Decimal Classification     General Book Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies   17/01/2022 DDC 534.00 658.87 SIMS-B-024124 17/10/2022 1 534.00 Books
    Dewey Decimal Classification     General Book Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies SIMS-8/11.1 17/01/2022 DDC 534.00 658.87 SIMS-B-024125 15/10/2022 1 534.00 Books
    Dewey Decimal Classification     General Book Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies   17/01/2022 DDC 534.00 658.87 SIMS-B-024126 19/11/2022 1 534.00 Books
    Dewey Decimal Classification     General Book Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies   17/01/2022 DDC 534.00 658.87 SIMS-B-024127 27/10/2022 1 534.00 Books
    Dewey Decimal Classification     General Book Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies SIMS-8/11.1 17/01/2022 DDC 534.00 658.87 SIMS-B-024128 30/04/2022 1 534.00 Books
    Dewey Decimal Classification     General Book Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies SIMS-8/11.1 17/01/2022 DDC 534.00 658.87 SIMS-B-024129 17/05/2022 1 534.00 Books