MARKETING MANAGEMENT (Record no. 646397)

MARC details
000 -LEADER
fixed length control field 00473 a2200193 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220211152418.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 191112b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789332557185
040 ## - CATALOGING SOURCE
Transcribing agency SIIB
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 KOT/KEL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name KOTLER PHILIP , KELLER KEVIN LANE
245 ## - TITLE STATEMENT
Title MARKETING MANAGEMENT
250 ## - EDITION STATEMENT
Edition statement 15th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Pearson
Date of publication, distribution, etc 2016
Place of publication, distribution, etc New Delhi
300 ## - PHYSICAL DESCRIPTION
Extent 756
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Management (G-57)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Checked out Date last seen Date checked out Cost, replacement price Price effective from Koha item type Total Renewals Public note
    Dewey Decimal Classification     General Book Symbiosis Institute of International Business Symbiosis Institute of International Business General Stacks 24/09/2019 239 818.22 8 658.8 SIIB-B-17119 22/07/2024 15/07/2024 15/07/2024 1049.00 24/09/2019 Books    
    Dewey Decimal Classification     General Book Symbiosis Institute of International Business Symbiosis Institute of International Business General Stacks 24/09/2019 239 818.22 14 658.8 SIIB-B-17120 27/09/2024 20/09/2024 20/09/2024 1049.00 24/09/2019 Books 3  
    Dewey Decimal Classification     General Book Symbiosis Institute of International Business Symbiosis Institute of International Business General Stacks 24/09/2019 239 818.22 14 658.8 SIIB-B-17121   06/09/2024 31/08/2024 1049.00 24/09/2019 Books 2  
    Dewey Decimal Classification     General Book Symbiosis Institute of International Business Symbiosis Institute of International Business General Stacks 24/09/2019 239 818.22 14 658.8 SIIB-B-17122 02/07/2024 25/06/2024 25/06/2024 1049.00 24/09/2019 Books 1  
    Dewey Decimal Classification     General Book Symbiosis Institute of International Business Symbiosis Institute of International Business General Stacks 24/09/2019 239 818.22 12 658.8 SIIB-B-17123 30/08/2024 23/08/2024 23/08/2024 1049.00 24/09/2019 Books 4  
    Dewey Decimal Classification     General Book Symbiosis Institute of International Business Symbiosis Institute of International Business General Stacks 24/09/2019 239 818.22 11 658.8 SIIB-B-17124   08/08/2024 22/07/2024 1049.00 24/09/2019 Books 5  
    Dewey Decimal Classification     General Book Symbiosis Institute of International Business Symbiosis Institute of International Business General Stacks 24/09/2019 239 818.22 9 658.8 SIIB-B-17125   09/08/2024 02/08/2024 1049.00 24/09/2019 Books 2  
    Dewey Decimal Classification     General Book Symbiosis Institute of International Business Symbiosis Institute of International Business General Stacks 24/09/2019 239 818.22 7 658.8 SIIB-B-17126   09/09/2024 02/09/2024 1049.00 24/09/2019 Books 2  
    Dewey Decimal Classification     General Book Symbiosis Institute of International Business Symbiosis Institute of International Business General Stacks 24/09/2019 239 818.22 11 658.8 SIIB-B-17127   13/09/2024 03/09/2024 1049.00 24/09/2019 Books    
    Dewey Decimal Classification     General Book Symbiosis Institute of International Business Symbiosis Institute of International Business General Stacks 24/09/2019 239 818.22 8 658.8 SIIB-B-17128 25/09/2024 18/09/2024 18/09/2024 1049.00 24/09/2019 Books 1  
    Dewey Decimal Classification     General Book Symbiosis Institute of International Business Symbiosis Institute of International Business General Stacks 24/09/2019 239 818.22 14 658.8 SIIB-B-17129   06/09/2024 29/08/2024 1049.00 24/09/2019 Books    
    Dewey Decimal Classification     General Book Symbiosis Institute of International Business Symbiosis Institute of International Business General Stacks 24/09/2019 239 818.22 11 658.8 SIIB-B-17130   06/09/2024 31/08/2024 1049.00 24/09/2019 Books 2  
    Dewey Decimal Classification     General Book Symbiosis Institute of International Business Symbiosis Institute of International Business General Stacks 24/09/2019 239 818.22 7 658.8 SIIB-B-17131   04/09/2024 13/08/2024 1049.00 24/09/2019 Books 3  
  Lost Dewey Decimal Classification     General Book Symbiosis Institute of International Business Symbiosis Institute of International Business General Stacks 24/09/2019 239 818.22 1 658.8 SIIB-B-17132   21/11/2019 21/11/2019 1049.00 24/09/2019 Books   L&P 2020-21
    Dewey Decimal Classification     General Book Symbiosis Institute of International Business Symbiosis Institute of International Business General Stacks 24/09/2019 239 818.22 13 658.8 SIIB-B-17133 25/09/2024 18/09/2024 18/09/2024 1049.00 24/09/2019 Books 5  
    Dewey Decimal Classification     General Book Symbiosis Institute of International Business Symbiosis Institute of International Business General Stacks 24/09/2019 239 818.22 13 658.8 SIIB-B-17134 25/09/2024 18/09/2024 18/09/2024 1049.00 24/09/2019 Books 2  
    Dewey Decimal Classification     General Book Symbiosis Institute of International Business Symbiosis Institute of International Business General Stacks 24/09/2019 239 818.22 19 658.8 SIIB-B-17135 25/09/2024 18/09/2024 18/09/2024 1049.00 24/09/2019 Books 3  
    Dewey Decimal Classification     General Book Symbiosis Institute of International Business Symbiosis Institute of International Business General Stacks 24/09/2019 239 818.22 20 658.8 SIIB-B-17136   11/09/2024 31/08/2024 1049.00 24/09/2019 Books 5  
    Dewey Decimal Classification     General Book Symbiosis Institute of International Business Symbiosis Institute of International Business General Stacks 24/09/2019 239 818.22 13 658.8 SIIB-B-17137   10/09/2024 02/08/2024 1049.00 24/09/2019 Books 1  
    Dewey Decimal Classification     General Book Symbiosis Institute of International Business Symbiosis Institute of International Business General Stacks 24/09/2019 239 818.22 20 658.8 SIIB-B-17138   09/09/2024 25/06/2024 1049.00 24/09/2019 Books 5  
    Dewey Decimal Classification     General Book Symbiosis Institute of International Business Symbiosis Institute of International Business General Stacks 23/10/2019 203 839.20 12 658.8 SIIB-B-17281 27/09/2024 20/09/2024 20/09/2024 1049.00 17/10/2019 Books 1