The Why of the Buy: Consumer Behavior and Fashion Marketing (Record no. 640182)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00279 a2200097 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781609018986 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Patricia Mink Rath |
| 245 ## - TITLE STATEMENT | |
| Title | The Why of the Buy: Consumer Behavior and Fashion Marketing |
| Remainder of title | Patricia Mink Rath |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Fairchild Books |
| Date of publication, distribution, etc | 2014 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | General Book | Symbiosis Institute of Design | Symbiosis Institute of Design | 22/06/2019 | 202 | 6021.40 | 658.8342 | SID-B-12871 | 22/06/2019 | 8602.00 | 22/06/2019 | Books |