Advertising and Public Relations Research (Record no. 596378)

MARC details
000 -LEADER
fixed length control field 00393nam a22001457a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 171229b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-1-138-99834-6
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.072/JUG
Cutter 13611
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Jugenheimer Donald W.
245 ## - TITLE STATEMENT
Title Advertising and Public Relations Research
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New York
Name of publisher, distributor, etc Routledge
Date of publication, distribution, etc 2017
300 ## - PHYSICAL DESCRIPTION
Extent viii, 367
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Adversting
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Koha item type
    Dewey Decimal Classification   Not For Loan Symbiosis Centre for Management Studies, Vimannagar Symbiosis Centre for Management Studies, Vimannagar 01/02/2018 Maharashtra Books Center 1995.00 659.072/JUG 13611 SCMSUGV-B-13611 20/02/2018 Books
    Dewey Decimal Classification     Symbiosis Centre for Management Studies, Vimannagar Symbiosis Centre for Management Studies, Vimannagar 01/02/2018 Maharashtra Books Center 1995.00 659.072/JUG 13622 SCMSUGV-B-13622 02/02/2023 Books
    Dewey Decimal Classification     Symbiosis Centre for Management Studies, Vimannagar Symbiosis Centre for Management Studies, Vimannagar 01/02/2018 Maharashtra Books Center 1995.00 659.072/JUG 13625 SCMSUGV-B-13625 01/02/2018 Books