Media audience research : (Record no. 595098)

MARC details
000 -LEADER
fixed length control field 01252cam a2200337 i 4500
001 - CONTROL NUMBER
control field 18817497
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20171206120645.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 151014s2015 cau b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2015039344
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789351506430 (pbk. : alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 9789351506447 (ebook)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 9789351506423 (epub)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Transcribing agency DLC
Description conventions rda
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number P91.3
Item number .M98 2016
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.2072 MYT
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Mytton, Graham,
Relator term author.
240 10 - UNIFORM TITLE
Uniform title <a href="Handbook on radio and television audience research">Handbook on radio and television audience research</a>
245 10 - TITLE STATEMENT
Title Media audience research :
Remainder of title a guide for professionals /
Statement of responsibility, etc Graham Mytton, Peter Diem, Piet Hein van Dam.
250 ## - EDITION STATEMENT
Edition statement Third edition.
300 ## - PHYSICAL DESCRIPTION
Extent xvi, 281 pages ;
Dimensions 24 cm
500 ## - GENERAL NOTE
General note Revision of author's Handbook on radio and television audience research.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Mass media
General subdivision Research
-- Methodology.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Diem, Peter,
Dates associated with a name 1937-
Relator term author.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Dam, Piet Hein van,
Dates associated with a name 1967-
Relator term author.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Total Renewals Date checked out
    Dewey Decimal Classification     Symbiosis International University Central Library Symbiosis International University Central Library 06/12/2017 Intact Book House 650.00   302.2072 MYT SIU-B-49984 06/12/2017 06/12/2017 Books    
    Dewey Decimal Classification     Symbiosis International University Central Library Symbiosis International University Central Library 09/01/2018 Sri Book World 650.00 1 302.2072 MYT SIU-B-50022 16/02/2018 09/01/2018 Books 1 29/01/2018