Advanced customer analytics : (Record no. 595014)

MARC details
000 -LEADER
fixed length control field 01157cam a2200301 i 4500
001 - CONTROL NUMBER
control field 19257484
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20171205110710.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160901s2016 enk b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2016033366
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780749477158 (alk. paper)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Language of cataloging eng
Transcribing agency DLC
Description conventions rda
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2
Item number .G7539 2016
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.812 GRI
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Grigsby, Mike,
Relator term author.
245 10 - TITLE STATEMENT
Title Advanced customer analytics :
Remainder of title targeting, valuing, segmenting and loyalty techniques /
Statement of responsibility, etc Mike Grigsby.
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 249 pages ;
Dimensions 24 cm.
490 1# - SERIES STATEMENT
Series statement Marketing science series
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing research.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Customer relations.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Customer loyalty.
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Display text Online version:
Main entry heading Grigsby, Mike, author.
Title Advanced customer analytics
Place, publisher, and date of publication London ; Philadelphia : Kogan Page, [2016]
International Standard Book Number 9780749477165
Record control number (DLC) 2016040672
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Shelving location Total Renewals Date checked out
    Dewey Decimal Classification     Symbiosis Institute of Business Management, Bengaluru Symbiosis Institute of Business Management, Bengaluru 26/06/2019 Book Paradise   1 658.812 GRI SIBMB-B-011985 31/01/2022 26/06/2019 Books SIBMB-11E 2 29/06/2020
    Dewey Decimal Classification     Symbiosis Institute of Business Management, Bengaluru Symbiosis Institute of Business Management, Bengaluru 26/06/2019 Book Paradise     658.812 GRI SIBMB-B-011986 26/06/2019 26/06/2019 Books SIBMB-11E    
    Dewey Decimal Classification     Symbiosis Institute of Business Management, Bengaluru Symbiosis Institute of Business Management, Bengaluru 26/06/2019 Book Paradise     658.812 GRI SIBMB-B-011987 26/06/2019 26/06/2019 Books SIBMB-11E    
    Dewey Decimal Classification     Symbiosis Institute of Business Management, Bengaluru Symbiosis Institute of Business Management, Bengaluru 26/06/2019 Book Paradise     658.812 GRI SIBMB-B-011984 26/06/2019 26/06/2019 Books SIBMB-11E    
    Dewey Decimal Classification     Symbiosis International University Central Library Symbiosis International University Central Library 05/12/2017 Intact Book House 2585.00   658.812 GRI SIU-B-49954 05/12/2017 05/12/2017 Books