Career warfare: 10 rules for building a successful personal brand and fighting to keep it (Record no. 577922)

MARC details
000 -LEADER
fixed length control field 01645nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160921s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780070587441
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 650.14
Cutter DAL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name D'Alessandro, David F.
245 ## - TITLE STATEMENT
Title Career warfare: 10 rules for building a successful personal brand and fighting to keep it
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc McGraw-Hill
Place of publication, distribution, etc New York
Date of publication, distribution, etc 2004
300 ## - PHYSICAL DESCRIPTION
Extent 216
520 ## - SUMMARY, ETC.
Summary, etc D'Alessandro, a keen observer of the unwritten rules of organizational life, shows how personal brands are built out of people's day-to-day behavior in even the most insignificant moments. He also demonstrates what a battle it is to build a good one. It is a battle even to be noticed early in your career; it is a battle not to become dangerously arrogant later on. You constantly have to defend your brand from the sniping of your enemies, the indifference of your bosses, and your own worst impulses." "Using vivid stories from his own rise through the organizational ranks, D'Alessandro offers shrewd advice for disarming the people who hold your career in their hands and introduces a remarkable cast of characters along the way. You'll meet the corporate chairman who gave himself a speech impediment, the account executive who sang opera for a president, and the job candidate who washed her face with a pancake. You will also meet some of the smartest managers of their own public images on the planet and learn from the things they have done right."
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Job Hunting
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Career development
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Success in business
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element BUSINESS & ECONOMICS
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Owens, Michele
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Koha item type
    Dewey Decimal Classification     General Book Symbiosis Institute of Business Management - Hyderabad Symbiosis Institute of Business Management - Hyderabad General 21/09/2016 World Book Links 525.00 650.14 DAL SIBMH-B-6764 07/10/2023 Books