Predictive marketing : Easy ways every marketer can use customer analytics and big data (Record no. 573655)

MARC details
000 -LEADER
fixed length control field 00480nam a22001817a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160623b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788126558131
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Artun Omer
245 ## - TITLE STATEMENT
Title Predictive marketing : Easy ways every marketer can use customer analytics and big data
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Wiley
Date of publication, distribution, etc 2016
300 ## - PHYSICAL DESCRIPTION
Extent 245
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing / Computer
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Cost, replacement price Koha item type Collection code
    Dewey Decimal Classification     Symbiosis Centre for Management and Human Resource Development Symbiosis Centre for Management and Human Resource Development General Stacks 23/06/2016 Pritam Book Centre 799.00 658.8 SCMHRD-B-27151 17/08/2022 599.25 Books  
    Dewey Decimal Classification     Symbiosis Centre for Management and Human Resource Development Symbiosis Centre for Management and Human Resource Development Management 21/07/2018 181 559.30 658.8 SCMHRD-B-27961 18/07/2018 799.00 Books Text Book
    Dewey Decimal Classification     Symbiosis Centre for Management and Human Resource Development Symbiosis Centre for Management and Human Resource Development Management 21/07/2018 181 559.30 658.8 SCMHRD-B-27959 18/07/2018 799.00 Books Text Book
    Dewey Decimal Classification     Symbiosis Centre for Management and Human Resource Development Symbiosis Centre for Management and Human Resource Development Management 21/07/2018 181 559.30 658.8 SCMHRD-B-27960 25/11/2024 799.00 Books Text Book