Marketing channels (Record no. 57007)
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                            | 000 -LEADER | |
|---|---|
| fixed length control field | 00482nam a2200205Ia 4500 | 
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt | 
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210402155332.0 | 
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130628s9999 xx 000 0 und d | 
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131717431 | 
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | English | 
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.84 | 
| Item number | COU | 
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Coughlan, Anne T | 
| 245 ## - TITLE STATEMENT | |
| Title | Marketing channels | 
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th | 
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Pearson, | 
| Date of publication, distribution, etc | 2011. | 
| Place of publication, distribution, etc | New Delhi : | 
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xx, 564 p. | 
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Anderson, Erin | 
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Stern, Louis W | 
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification | 
| Koha item type | Books | 
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Use restrictions | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Date checked out | 
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Restricted Access | Not For Loan | Reference | Symbiosis Centre for Management Studies-Noida | Symbiosis Centre for Management Studies-Noida | Reference | 04/07/2013 | 525.00 | 658.84 COU | SCMSN-B-32 | 04/07/2013 | 04/07/2013 | Books | |||||
| Dewey Decimal Classification | Symbiosis Centre for Management Studies-Noida | Symbiosis Centre for Management Studies-Noida | General Stacks | 04/07/2013 | 525.00 | 1 | 658.84 COU | SCMSN-B-33 | 08/04/2015 | 04/07/2013 | Books | 01/04/2015 | ||||||
| Dewey Decimal Classification | Symbiosis Centre for Management Studies-Noida | Symbiosis Centre for Management Studies-Noida | 20/02/2021 | 658.84 COU | SCMSN-DB-0340 | 20/02/2021 | 20/02/2021 | Donated Books |