We Are Like That Only: Understanding the Logic of Consumer India (Record no. 56847)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00647nam a22002177a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20130604080447.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130604b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780670999446 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | SIU Central Library |
| Modifying agency | SIU Central Library |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8/BIJ |
| Item number | 38928 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Bijapurkar Rama |
| 245 ## - TITLE STATEMENT | |
| Title | We Are Like That Only: Understanding the Logic of Consumer India |
| Statement of responsibility, etc | Bijapurkar Rama |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Penguin Books |
| Date of publication, distribution, etc | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiv, 281p;. |
| 365 ## - TRADE PRICE | |
| Price amount | Rs.399.00 |
| 366 ## - TRADE AVAILABILITY INFORMATION | |
| Source of availability status code | Donated By Dr.V Sane, Director SIBM Pune. |
| 630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE | |
| General subdivision | Marketing |
| 648 ## - SUBJECT ADDED ENTRY--CHRONOLOGICAL TERM | |
| General subdivision | Consumer Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type | Uniform Resource Identifier |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Symbiosis Institute of Business Management, Bengaluru | Symbiosis Institute of Business Management, Bengaluru | SIBMB-4D | 19/01/2016 | 1 | 658.8/BIJ 38928 | SIBMB-G-000025 | 13/12/2019 | 13/11/2019 | 19/01/2016 | Donated Books | www.penguinbooksindia.com | |||||||
| Dewey Decimal Classification | Symbiosis International University Central Library | Symbiosis International University Central Library | Book Cart | 22/05/2013 | Donated By Dr.Vivek Sane, Director SIBM Pune. | 399.00 | 11 | 6 | 658.8/BIJ 38928 | siu-b-38928 | 22/07/2019 | 12/07/2019 | 22/05/2013 | Books |
