The Psychology of Advertising (Record no. 510191)

MARC details
000 -LEADER
fixed length control field 00373nam a2200133Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 151022s2010 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780415442732
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number 41464
Classification number 659.1019/FEN
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Fennis Bob M & Stroebe Wolfgang
245 ## - TITLE STATEMENT
Title The Psychology of Advertising
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 2010
Name of publisher, distributor, etc Psychology Press
300 ## - PHYSICAL DESCRIPTION
Extent xi, 331
366 ## - TRADE AVAILABILITY INFORMATION
Note A 4 Apple Books, Mumbai
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date checked out Price effective from Koha item type Total Renewals Checked out
        Symbiosis International University Central Library Symbiosis International University Central Library 01/10/2015 A 4 Apple Books, Mumbai 550.00 4 659.1019/FEN siu-b-41464 30/09/2022 02/08/2022 22/10/2015 Books    
        Symbiosis International University Central Library Symbiosis International University Central Library 01/10/2015 A 4 Apple Books, Mumbai 550.00 3 659.1019/FEN siu-b-41465 02/03/2022 17/11/2021 22/10/2015 Books 8  
        Symbiosis International University Central Library Symbiosis International University Central Library 01/10/2015 A 4 Apple Books, Mumbai 550.00 7 659.1019/FEN siu-b-41466 04/04/2022 21/12/2021 22/10/2015 Books 1  
        Symbiosis International University Central Library Symbiosis International University Central Library 01/10/2015 A 4 Apple Books, Mumbai 550.00 2 659.1019/FEN siu-b-41467 20/06/2018 20/06/2018 22/10/2015 Books   20/06/2018