Marketing Your Creativity: New Approaches for a Changing Industry (Required Reading Range) (Record no. 509332)

MARC details
000 -LEADER
fixed length control field 01538nam a22002417a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150919b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 2884790365
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 381
Cutter SID-B-9221
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Matt Perry and Ant Melder
245 ## - TITLE STATEMENT
Title Marketing Your Creativity: New Approaches for a Changing Industry (Required Reading Range)
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc AVA Publishing
Date of publication, distribution, etc 2004
300 ## - PHYSICAL DESCRIPTION
Extent 144p.
365 ## - TRADE PRICE
Price amount 1345.95
Unit of pricing 1
520 ## - SUMMARY, ETC.
Summary, etc The advertising and other marketing businesses are changing rapidly and those who work within them--designers, copywriters, consultants, and marketing specialists--must also evolve. Stay in the creative vanguard with advice from established, cutting-edge professionals on how to navigate this brave new world. Find out how to make yourself indispensable to an ad agency or prospective client. Take advantage of all the imaginative possibilities offered by digital media. Master the principles of effective self-marketing found here to stay one step ahead of the competition. The future of marketing doesn't have to be intimidating--if you know what to expect.
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title Marketing Your Creativity: New Approaches for a Changing Industry (Required Reading Range)
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Your Creativity: New Approaches for a Changing Industry (Required Reading Range)
730 ## - ADDED ENTRY--UNIFORM TITLE
Uniform title Marketing Your Creativity: New Approaches for a Changing Industry (Required Reading Range)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Full call number Barcode Date last seen Cost, replacement price Koha item type
    Dewey Decimal Classification     General Book Symbiosis Institute of Design Symbiosis Institute of Design On Display 19/09/2015 1922.79 381 SID-B-9221 19/09/2015 1922.79 Books