Successful advertising: Key alternative approches (Record no. 49887)
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000 -LEADER | |
---|---|
fixed length control field | 00633nam a2200229Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 120819s9999 xx 000 0 und d |
040 ## - CATALOGING SOURCE | |
Transcribing agency | English |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Item number | 3060 |
Classification number | 659.13 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Davis Martyn |
245 ## - TITLE STATEMENT | |
Title | Successful advertising: Key alternative approches |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher, distributor, etc | Cassell |
Date of publication, distribution, etc | 1997 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 141p. |
365 ## - TRADE PRICE | |
Price note | Rupees |
Unit of pricing | 1 |
Price amount | 438.00 |
366 ## - TRADE AVAILABILITY INFORMATION | |
Publishers' discount category | 0 |
505 ## - FORMATTED CONTENTS NOTE | |
Miscellaneous information | Reading Habit |
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE | |
Availability source | Reading Habit |
Additional physical form available note | 0003 |
620 ## - | |
-- | advertising |
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE | |
Uniform title | Successful advertising: Key alternative approches |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Advertising |
730 ## - ADDED ENTRY--UNIFORM TITLE | |
Uniform title | Successful advertising: Key alternative approches |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Symbiosis Institute of Design | Symbiosis Institute of Design | 438.00 | 3060 | 1 | 3060 | SID-B-3060 | 08/04/2013 | 22/02/2013 | 19/08/2012 | Books |