Consumer Behaviour and Marketing Communication (Record no. 37965)

MARC details
000 -LEADER
fixed length control field 00662nam a2200217Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120210s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788174468444
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Cutter KAZ
Classification number 658.8342
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kazmi S H H
245 ## - TITLE STATEMENT
Title Consumer Behaviour and Marketing Communication
250 ## - EDITION STATEMENT
Edition statement Ed.01st
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 2010
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Excel Book Publication
300 ## - PHYSICAL DESCRIPTION
Extent ix,479
365 ## - TRADE PRICE
Price amount 250.00
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Availability source A G Books International, Pune
Additional physical form available note 2940/20/10/2011
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title Consumer Behaviour and Marketing Communication
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Consumer Behaviour
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Communication
730 ## - ADDED ENTRY--UNIFORM TITLE
Uniform title Consumer Behaviour and Marketing Communication
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- 37866
-- 37866
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Full call number Barcode Date last seen Koha item type
        Symbiosis International University Central Library Symbiosis International University Central Library 02/11/2011 AGBooksInternational,Pune 250.00 658.8342/KAZ SIU-B-37866 11/01/2023 Books