Positioning (Record no. 29611)

MARC details
000 -LEADER
fixed length control field 00477nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120603s9999 xx 000 0 und d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Ries Al & Trout Jack
245 ## - TITLE STATEMENT
Title Positioning
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Delhi
Name of publisher, distributor, etc T M H
Date of publication, distribution, etc 2003
300 ## - PHYSICAL DESCRIPTION
Extent xii, 246
365 ## - TRADE PRICE
Price note Rupees
Unit of pricing 1
Price amount 149
366 ## - TRADE AVAILABILITY INFORMATION
Publishers' discount category 15
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Availability source Technical Book Services2657
Additional physical form available note 2657
536 ## - FUNDING INFORMATION NOTE
Text of note Books
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title Positioning
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Branding
730 ## - ADDED ENTRY--UNIFORM TITLE
Uniform title Positioning
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Inventory number Shelving control number Total Checkouts Total Renewals Full call number Barcode Checked out Date last seen Date checked out Price effective from Koha item type
        Symbiosis International University Central Library Symbiosis International University Central Library 01/12/2003 175.00 4365   13 4 658.8 RIE 4365 SIU-B-29321 01/02/2015 17/01/2015 17/01/2015 03/06/2012 Books