Building Strong Brands (Record no. 28860)

MARC details
000 -LEADER
fixed length control field 00505nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120603s9999 xx 000 0 und d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Aaker David A
245 ## - TITLE STATEMENT
Title Building Strong Brands
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc new York
Name of publisher, distributor, etc The Free Press
Date of publication, distribution, etc 0
300 ## - PHYSICAL DESCRIPTION
Extent IX, 380
365 ## - TRADE PRICE
Price note Rupees
Unit of pricing 1
Price amount 995
366 ## - TRADE AVAILABILITY INFORMATION
Publishers' discount category 0
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Availability source crossword02K228
Additional physical form available note 02K228
620 ## -
-- Branding
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title Building Strong Brands
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Branding
730 ## - ADDED ENTRY--UNIFORM TITLE
Uniform title Building Strong Brands
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Inventory number Shelving control number Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Price effective from Koha item type
        Symbiosis International University Central Library Symbiosis International University Central Library 28/11/2002 995.00 3613   9 1 658.827 AAK 3613 SIU-B-28569 24/11/2016 10/11/2016 03/06/2012 Books