What's In A Brand? (Record no. 26393)

MARC details
000 -LEADER
fixed length control field 00497nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 120603s9999 xx 000 0 und d
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Jones John Philip
245 ## - TITLE STATEMENT
Title What's In A Brand?
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Delhi
Name of publisher, distributor, etc Tata Mcgra Hill
Date of publication, distribution, etc 0
300 ## - PHYSICAL DESCRIPTION
Extent xxiii,335
365 ## - TRADE PRICE
Price note Rupees
Unit of pricing 1
Price amount 350
366 ## - TRADE AVAILABILITY INFORMATION
Publishers' discount category 0
530 ## - ADDITIONAL PHYSICAL FORM AVAILABLE NOTE
Availability source Technical Book Services
620 ## -
-- Branding
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title What's In A Brand?
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Branding
730 ## - ADDED ENTRY--UNIFORM TITLE
Uniform title What's In A Brand?
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Inventory number Shelving control number Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Price effective from Koha item type
        Symbiosis International University Central Library Symbiosis International University Central Library 30/03/1998 350.00 1009   1 3 658.827 JON 1009 SIU-B-25965 15/09/2023 14/07/2023 03/06/2012 Books
        Symbiosis International University Central Library Symbiosis International University Central Library 14/08/1998 350.00 1143   1 1 658.827 JON 1143 SIU-B-26099 28/10/2021 30/09/2021 03/06/2012 Books
        Symbiosis International University Central Library Symbiosis International University Central Library 14/08/1998 350.00 1144       658.827 JON 1144 SIU-B-26100 03/04/2014   03/06/2012 Books
        Symbiosis International University Central Library Symbiosis International University Central Library 14/08/1998 350.00 1145   1 9 658.827 JON 1145 SIU-B-26101 23/08/2019 05/07/2019 03/06/2012 Books