This Means This, This Means That: A User's Guide to Semiotics (Record no. 252757)

MARC details
000 -LEADER
fixed length control field 01660nam a22002417a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140808b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 13: 978-1856695213
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 741.6
Cutter SID-B-7820
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Sean Hall
245 ## - TITLE STATEMENT
Title This Means This, This Means That: A User's Guide to Semiotics
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Laurence King Publishing
Date of publication, distribution, etc 2007
300 ## - PHYSICAL DESCRIPTION
Extent 176p.
365 ## - TRADE PRICE
Price amount 1147.00
Unit of pricing 1
520 ## - SUMMARY, ETC.
Summary, etc Semiotics is the theory of signs. Signs are amazingly diverse: from simple road signs that point to a destination, to smoke that warns us of fire, to the culturally-conditioned symbols buried within art and literature. Our reading of signs is very much a part of everyday life. Yet semiotics is often perceived as a mysterious science. This introductory book decodes themystery of semiotics using visual examples instead of abstract theory.<br/>Divided into 75 key semiotic concepts, each section of the book begins with a single image or sign, accompanied by a question that invites us to interpret what we are seeing. Turning the page, we can compare our response with the theory behind the sign. In this way, we actively engage in creative thinking. Read straight through or dipped into regularly, thisbook provides practical examples of how meaning is made in contemporary culture.<br/>
630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE
Uniform title This Means This, This Means That: A User's Guide to Semiotics
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element This Means This, This Means That: A User's Guide to Semiotics
730 ## - ADDED ENTRY--UNIFORM TITLE
Uniform title This Means This, This Means That: A User's Guide to Semiotics
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Full call number Barcode Date last seen Cost, replacement price Koha item type
    Dewey Decimal Classification     Symbiosis Institute of Design Symbiosis Institute of Design On Display 08/08/2014 741.6 SID-B-7820 SID-B-7820 18/12/2019 1147.00 Books