The Fundamentals and Practice of Marketing (Record no. 249576)

MARC details
000 -LEADER
fixed length control field 00353nam a2200133Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140729s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-7506-5449-X
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658
Item number WIL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Wilmshurst John
245 ## - TITLE STATEMENT
Title The Fundamentals and Practice of Marketing
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Oxford
Name of publisher, distributor, etc Butterwort Heienmann
Date of publication, distribution, etc 2002
300 ## - PHYSICAL DESCRIPTION
Extent 376p.
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Symbiosis Center for Media & Communication, Vimannagar Symbiosis Center for Media & Communication, Vimannagar 21/07/2009 Classic Book Distributors 995.00   658 SCMC-B-1641 30/10/2015 30/10/2015 Books