Creating the strategy : winning and keeping customers b2b markets (Record no. 241363)

MARC details
000 -LEADER
fixed length control field 00445nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140130s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780749466145
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Cutter GOU
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gould Rennie
245 ## - TITLE STATEMENT
Title Creating the strategy : winning and keeping customers b2b markets
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Kogan page
Place of publication, distribution, etc New Delhi
Date of publication, distribution, etc 2012
300 ## - PHYSICAL DESCRIPTION
Extent 238 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Industrial marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Cost, normal purchase price Full call number Barcode Date last seen Koha item type Shelving location
    Dewey Decimal Classification     Text Book Symbiosis Centre for Management and Human Resource Development Symbiosis Centre for Management and Human Resource Development 11/09/2013 396.00 658.802 GOU SCMHRD-B-24831 28/12/2017 Books  
            Symbiosis Institute of Management Studies Symbiosis Institute of Management Studies 30/01/2013 495.00 658.802 GOU SIMS-B-19764 11/12/2016 Books SIMS-8/5.6