Managers guide to competitive marketing strategies (Record no. 239631)

MARC details
000 -LEADER
fixed length control field 00412nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140130s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788130903491
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Cutter PAL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Paley Norton
245 ## - TITLE STATEMENT
Title Managers guide to competitive marketing strategies
250 ## - EDITION STATEMENT
Edition statement 3rd ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Viva books
Place of publication, distribution, etc London
Date of publication, distribution, etc 2007
300 ## - PHYSICAL DESCRIPTION
Extent 412 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Cost, normal purchase price Full call number Barcode Date last seen Koha item type
    Dewey Decimal Classification     Text Book Symbiosis Centre for Management and Human Resource Development Symbiosis Centre for Management and Human Resource Development 27/05/2010 335.75 658.8 PAL SCMHRD-B-19966 08/06/2021 Books
    Dewey Decimal Classification     Text Book Symbiosis Centre for Management and Human Resource Development Symbiosis Centre for Management and Human Resource Development 27/05/2010 335.75 658.8 PAL SCMHRD-B-19967 27/02/2014 Books