Repositioning : marketing in an era of competition change and crisis (Record no. 239479)

MARC details
000 -LEADER
fixed length control field 00443nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140130s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780070700482
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Cutter TRO
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Trout Jack
245 ## - TITLE STATEMENT
Title Repositioning : marketing in an era of competition change and crisis
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Tata Mcgraw hill education private limited
Place of publication, distribution, etc New Delhi
Date of publication, distribution, etc 2010
300 ## - PHYSICAL DESCRIPTION
Extent iv, 217 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Cost, normal purchase price Full call number Barcode Date last seen Koha item type
    Dewey Decimal Classification     Text Book Symbiosis Centre for Management and Human Resource Development Symbiosis Centre for Management and Human Resource Development 19/01/2010 200.00 659.1 TRO SCMHRD-B-19548 02/04/2021 Books
  Missing Dewey Decimal Classification     Text Book Symbiosis Centre for Management and Human Resource Development Symbiosis Centre for Management and Human Resource Development 24/06/2010 212.50 659.1 TRO SCMHRD-B-20231 27/02/2014 Books
    Dewey Decimal Classification     Text Book Symbiosis Centre for Management and Human Resource Development Symbiosis Centre for Management and Human Resource Development 13/07/2010 200.00 659.1 TRO SCMHRD-B-20290 25/10/2024 Books