Advertising : (Record no. 237620)

MARC details
000 -LEADER
fixed length control field 00460nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140130s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788120326125
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Cutter WEL/BUR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Wells William
245 ## - TITLE STATEMENT
Title Advertising :
Remainder of title principles and practice
250 ## - EDITION STATEMENT
Edition statement 6th ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc Prentice hall of India
Place of publication, distribution, etc New Delhi
Date of publication, distribution, etc 2005
300 ## - PHYSICAL DESCRIPTION
Extent 599 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Burnett John and Moriarty Sandra
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Date acquired Cost, normal purchase price Full call number Barcode Date last seen Koha item type
    Dewey Decimal Classification     Text Book Symbiosis Centre for Management and Human Resource Development Symbiosis Centre for Management and Human Resource Development 25/05/2005 350.00 659.1 WEL/BUR SCMHRD-B-14066 25/02/2014 Books