Marketing management : analysis planning implementation and control (Record no. 233443)
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000 -LEADER | |
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fixed length control field | 00433nam a2200157Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 140130s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 8120311787 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
Cutter | KOT |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Kotler Philip |
245 ## - TITLE STATEMENT | |
Title | Marketing management : analysis planning implementation and control |
250 ## - EDITION STATEMENT | |
Edition statement | 9th ed |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher, distributor, etc | Prentice hall |
Place of publication, distribution, etc | New Delhi |
Date of publication, distribution, etc | 1997 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | I 34 p. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing management |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Item type | Books |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Koha item type |
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Dewey Decimal Classification | Text Book | Symbiosis Centre for Management and Human Resource Development | Symbiosis Centre for Management and Human Resource Development | 09/09/1997 | 275.00 | 658.8 KOT | SCMHRD-B-4110 | 25/02/2014 | Books | ||||
Dewey Decimal Classification | Text Book | Symbiosis Centre for Management and Human Resource Development | Symbiosis Centre for Management and Human Resource Development | 09/09/1997 | 275.00 | 658.8 KOT | SCMHRD-B-6229 | 27/02/2014 | Books | ||||
Dewey Decimal Classification | Text Book | Symbiosis Centre for Management and Human Resource Development | Symbiosis Centre for Management and Human Resource Development | 21/11/1999 | 350.00 | 658.8 KOT | SCMHRD-B-7123 | 27/02/2014 | Books | ||||
Dewey Decimal Classification | Text Book | Symbiosis Centre for Management and Human Resource Development | Symbiosis Centre for Management and Human Resource Development | 21/11/1999 | 350.00 | 658.8 KOT | SCMHRD-B-7124 | 09/08/2024 | Books |